Sunnies Face is a Filipino beauty brand that’s still unavailable in the US, but stay with me because I have a solution. Since 2018, Sunnies Face has been doing the rounds on Instagram and staking claims in the hearts of beauty editors and beauty lovers and as any good beauty brand story goes, it all started with lipstick.
The brand’s backstory took shape in the founders’ desire to offer makeup that left little room for dissatisfaction. They spent a couple of years testing twenty-two formulas and a few hundred samples. After heading out of the gate to launch with nine lipsticks, they’ve since added highlighter, blush, mascara, lip cream and eyebrow duos featuring pencils and gels. And they also have cosmetic pouches and nifty looking kits.
Behind the brand are five founders with an existing amount of popularity in their own right and upon launching, the brand’s website crashed due to demand.
Since that rock-star start, the founders have managed to get their lipsticks into the hands of some key people in showbiz, fashion and of course, into the hands of regular people who are happy to buy what they’re selling.
My reason for buying into the brand happened after reading that someone proclaimed they liked it more than Chanel’s Rouge Allure Lipstick formula. While at first, I read that as blasphemy, I figured I had little to lose in trying it because the price was right as it cost a fraction of a Chanel lipstick.
Housed in a transparent case that immediately reminded me of Rodin’s packaging, it satisfies the minimalist vibe that seems to be trending across newer beauty brands.
I chose the shade Major, a true red that had superb colour payoff with a single swipe. Two keywords to keep in mind about this lipstick are ‘weightless’ and ‘second skin’ as both words accurately describe how it feels on your lips. Application is also a breeze, so if you don’t like full-on lip colour, consider tapping it on with a clean finger.
This new generation matte lipstick feels very comfortable despite my dry lips, plus it doesn’t slide around at all if layered over a compatible lip balm.
I appreciate the skin and eye-brightening effect Major delivers, not to mention how easy it is to apply and the true matte finish. But there’s a but…..I agree it is quite similar to Chanel’s Rouge Allure Velvet Extreme formula. But there’s a point where I feel that Sunnies Face Fluffmatte starts to break down in a bit of a chalky way that Chanel’s doesn’t. Yet the Fluffmatte pigment isn’t fast to fade, so think of it as a lipstick with personality.
Scent wise, there’s not much to report, a factor I realise is quite important. Plus the brand is cruelty-free and paraben-free. As far as I could tell, it appears that Sunnies Face is still working on shipping to the US. However, you may purchase products on pnybeauty.com. After placing my order, I received regular updates and it arrived via USPS in a few days, nicely packaged and with a cute little branded bag in the box.
The swatches below show how Sunnies Face Fluffmatte in the shade Major compares to similar shades.
This budget-friendly lipstick can be had for around $21USD including shipping. Hopefully, once the company starts shipping directly to the US, the cost will be even less.
Do note that at the time of writing this post, the shade I have is currently sold out, but there are other shades to choose from along with other merchandise.
Sunnies Face Fluffmatte Lipstick is an easy gift to give the beauty lovers on your list this season and for more ideas, go ahead and see the star of Guerlain’s 2019 Holiday Collection [here]; plus two treats from Chanel’s Holiday Collection, so go get [dazzled here] and I hope this helps.