Did I resist the beauty subscription wave for an extremely long time? Absolutely. Instead, I bought them to give as gifts because I figured the recipient would buzz with anticipation each month, knowing they have a box of goodies coming. If you remember the hype surrounding Birchbox some years ago, looking back I think everyone was excited by the novel concept of receiving beauty items each month for a low, flat price.
There was one instance where I took the bait and signed up for a subscription box for myself, (not Birchbox) then woke up the next day and promptly cancelled it. Since then, I’ve seen the wave of beauty subscriptions crest, then fall then re-surge again to now include everything from pet stuff to food, men’s grooming and fitness among others.
Fast forward to now and I’ve decided to ride the wave again by choosing a subscription to the Look Fantastic beauty box. Hailing from the UK, Look Fantastic is a website selling cosmetics, hair care, hair tools and other beauty related items. After doing an informal scan of some of the other beauty subscription options, I went with Look Fantastic because of the value in terms of the monthly cost and the quality of products from previous months boxes. The best part is that their shipping covers many regions internationally and there are often great deals to be had on their website in general.
This month’s Look Fantastic subscription box contains a mixture of skincare, makeup and even a makeup brush. Here are the items:
Omorovicza Balancing Moisturiser
Renu Skin Flash Relax Mask
Skin Chemists Rose Quartz Lip Plump
Skimono Foot Mask
Stylondon Oval Face Brush
Doucce Freematic Eyeshadow Duo
Elle UK Magazine Complimentary Copy
Of all of the items in this month’s subscription, I am most excited by the Omorovicza Balancing Moisturiser, because it’s a luxury brand and because the size of the moisturizer is a mere 20 millilitres less than the full size of 50 millilitres which retails for 135USD. After I’ve used the products for a longer period, I’ll write full reviews. But for now, I can tell you that I’m already enjoying the moisturiser, its light and quick absorbing texture along with its scent. While the moisturiser is for oily and combination skin types, my dry skin appreciates it as a daytime option and I’m sensing it would be superb as a primer as well.
I’m also looking forward to trying the foot mask from Skimono, a brand that is new to me, created in the UK and produced in South Korea. Next on the excitement level is the Renu Advanced Anti-Ageing Flash Relax Mask that I’ve already dipped into. Happily, I smoothed it on a few afternoons ago and left it on for about twenty minutes although it suggests ten minutes, but you know how it is. There was a bit of tingling and a slight tightening effect. I then rinsed it away to reveal brighter skin but that was just the first go-round so I’ll cease further thoughts about the mask for now.
Before I walk you through the rest of the items, I’ll stop to briefly explore the value of a subscription box. In general, the average monthly cost hovers around fifteen dollars. For food and pet subscriptions as an example, average costs are generally higher. With a beauty subscription, month to month costs are generally manageable, but there’s always the risk that you’re sent items that are unsuitable for your skin type, or makeup that is completely wrong for your skin tone.
On the flip side, let’s say you’ve put yourself on the no-buy track for a few months. No clothing, beauty or recreational spending as an example. In such an instance, a one-time beauty subscription purchase offers returns and products each month, that may be coupled with a commitment to using up all of the products already in your stash. Added to that, a beauty subscription is an easy way to discover new brands or finally get your hands on items from a brand you may have been curious about but never got around to trying.
The remaining items in the March edition Look Fantastic Beauty box are a nifty oval makeup brush from Stylondon, a quirky UK based cosmetics company, and two eyeshadows from the brand Doucce. Founded in New York, Doucce offers the full complement of makeup items including eyeshadow, mascara, lipstick, foundation and blush among other items. The two eyeshadows included in the box are 78 Kate and 81 Tenley. These single eyeshadows are part of Doucce’s Freematic Eyeshadow system that offers you the chance to build your own palette.
Rounding out the items is a complimentary copy of Elle UK for further inspiration and which makes the subscription feel that much more valuable. A monthly beauty subscription can serve you from a single month to three months, six months or up to a year. If nothing else, it’s fun to try. Yet if the contents of a box really doesn’t thrill you, you can always pass it on to a relative, a buddy or a women’s shelter or charity. There’s something else on the horizon for beauty box subscriptions and that is a curated set of items offered directly to consumers by a cosmetics company. Sisley-Paris, the luxury French brand offers a monthly subscription that you can tap into for six months or a year. Admittedly, this subscription is on the pricier side but as Sisley is a luxury brand, it’s a chance to try some of their items without breaking your bank. Around Christmas time they offer a three-month subscription which is usually half the price of the six-month option and is worth jumping on and can also be given as a sweet gift. I tried it, wrote about it here and fell in love with so many of their items, plus it usually includes samples of their makeup and for the most part, it’s excellent stuff.
I’m looking forward to the other boxes to come plus I plan to give away a couple of them so watch this space. Let me know if you’ve tried a beauty subscription and share your thoughts whether negative or positive in the comments or you can always reach out to me on Twitter or Instagram.